trafficO2 is a mobile app that aims to reduce traffic and pollution, by offering to citizens a convenient agreement for everyone:
PRIZES IN EXCHANGE OF SUSTAINABLE MOVES
MOVE
Using trafficO2 is easy: just open the app and start moving to earn O2 points. The more environmentally friendly is your mobility choice, the more O2 points you'll earn!
PLAY
We'll set customized sustainability goals based on your mobility habits and we'll help you to reach these goals thanks to trafficO2. You can also earn extra points ad discounts thanks to the interactions proposed by our partners.
WIN
Collect O2 points and win prizes and discounts from our partners and sponsors. Thanks to trafficO2 everybody wins: citizens are rewarded for their sustainable behaviors, and partners get visibility for their environmental ethics.
APP
The design of the app allows the user to intuitively access all of the features. The interface, in fact, is able to make simple complex information, such as mobility data, and immediate elaborate processes, such as the real-time tracking. The gameplay include access to mobility information calculated according to the user's location and interactions with partners depending on their proximity.
Awards
Smart Cities & Communities and Social Innovation promoted by MIUR - Winner
EC Campaign Do the Right Mix - Selected
Social Innovation Around Awards 2014 - Winner
Smart City Innovation Awards 2014 - Winner
Fiera delle Startup 2013 - Most voted project
Start Up Initiative - Selected
trafficO2 Partners 
The trafficO2 partners contributed to make the city greener and healthier by supporting and rewarding people who move in a sustainable way.
98
Partners who have joined the project
31.650
User-partner interactions
9.650
Value in € of the prizes up for grabs
Institutional Partners
In 2012, the project won the call "Smart Cities and Communities and Social Innovation" promoted by the Ministry of Education, University and Research.
«Imagine what would happen whether every Italian university, or even better every European university, would adopt trafficO2. Our cities will be more nice and clean and our students really smart citizens».
Francesco Profumo, former Minister of Education, University and Research.
